An outsider, still on the floor.
Steve Dresser, founder of Grocery Insight. Twenty years in retail. Fifteen of those walking stores for clients. One job: tell the truth about what is actually happening at shelf edge, and pair every problem with a fix.
New look. Same trusted quality.
The work, in one paragraph
I walk stores. Yours, your competitors, whatever the conversation needs. I photograph what's there. I write what I see. Project Maat scales that across 25 stores with a four-lever ROI framework. Stores with Steve focuses it on a single day. Briefings carries the same eye to a board, a conference stage or an investor's office. Different rooms, same job.
The truth you can't see from inside
In-house teams develop blind spots. The store walk becomes routine. The issues become wallpaper. Something that would have been a fire alarm on day one is, by month nine, just there, tolerated, baked in. The customer, who has none of that history, feels every gap. The job is to be the customer with the head office's ear.
What you won't get
- A junior sent to walk in my place. Every visit is mine.
- A recommendation that needs a year of consultation before anyone touches it.
- A polite tour where the difficult bits get edited out for the boardroom.
- A strategic framework wrapped around a basic execution problem to make it sound like a project.
Some of the people I've worked with
Recognition
RETHINK Top Retail Influencers
Winner, 2021 to 2025.
"The man supermarket CEOs turn to"
BBC.
Where to find us
Rear of Eastville Terrace,
Harrogate HG1 3HJ
Want Steve in your business?
Maat for the diagnostic. Stores with Steve for the day. Briefings for the room.
Talk to Steve