Easter Retail Reports

Easter – Retail Execution, Reporting & Store Insight

A decade of Easter execution in-store

From Easter Eggs to Toys and Treats.

Explore how leading grocers have brought Easter to life in stores across the past decade. With a focus on new products across Easter Eggs and development in Chocolate alternatives too.

Our reports provide actionable insight for your next Easter campaign, build and improve your trade plan, today.

Exclusive insights from our store visits
Best practice and market trends
Commentary on the findings
Operational insights
New products and in-store developments
Actionable recommendations

This seasonal best practice report provides photographic insights into Easter retail strategies across leading UK retailers in 2025.

  • Photographic insights into Easter merchandising including Easter eggs, bakery, gifting and seasonal signage execution.
  • Includes visual coverage across chilled and frozen food, free from, confectionery and home baking categories.
  • Features merchandising of cards, wrap, plush toys, alcohol and tableware supported by signage and aisle-end displays.
  • High-resolution photography captured by Steve Dresser providing visual retail intelligence from a shopper’s perspective.
  • This report highlights how UK supermarkets structured their Easter offer using curated ranges and seasonal displays across food and non-food zones.

£3,997.00

Add to basket This product has multiple variants. The options may be chosen on the product page

This seasonal best practice report provides photographic insights into Easter retail strategies across leading UK retailers in 2025.

  • Photographic insights into Easter merchandising including Easter eggs, bakery, gifting and seasonal signage execution.
  • Includes visual coverage across chilled and frozen food, free from, confectionery and home baking categories.
  • Features merchandising of cards, wrap, plush toys, alcohol and tableware supported by signage and aisle-end displays.
  • High-resolution photography captured by Steve Dresser providing visual retail intelligence from a shopper’s perspective.
  • This report highlights how UK supermarkets structured their Easter offer using curated ranges and seasonal displays across food and non-food zones.

£3,997.00

£3,997.00

Add to basket This product has multiple variants. The options may be chosen on the product page

This seasonal best practice report provides photographic insights into Easter seasonal execution across leading UK retailers in 2024.

  • Photographic insights into Easter execution across confectionery, floral, gifting and food categories.
  • Includes signage, seasonal bays and promotional shippers from supermarkets, discounters and convenience stores.
  • Visual reference across soft drinks, fresh produce, bakery, toys, homeware and seasonal non-food.
  • High-quality imagery captured by Steve Dresser, providing market-leading intelligence into UK retail execution from a customer’s perspective.
  • This report highlights how retailers showcased Easter through focused displays, occasion-led merchandising and themed signage.

£2,997.00

Add to basket This product has multiple variants. The options may be chosen on the product page

This seasonal best practice report provides photographic insights into Easter seasonal execution across leading UK retailers in 2024.

  • Photographic insights into Easter execution across confectionery, floral, gifting and food categories.
  • Includes signage, seasonal bays and promotional shippers from supermarkets, discounters and convenience stores.
  • Visual reference across soft drinks, fresh produce, bakery, toys, homeware and seasonal non-food.
  • High-quality imagery captured by Steve Dresser, providing market-leading intelligence into UK retail execution from a customer’s perspective.
  • This report highlights how retailers showcased Easter through focused displays, occasion-led merchandising and themed signage.

£2,997.00

£2,997.00

Add to basket This product has multiple variants. The options may be chosen on the product page

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Periodic Reports

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We become your partner on the ground, focusing on whatever it is you need insights and advice on, in detailed monthly, quarterly – you say the frequency.

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Starting with a strategy session and a clear understanding of what’s needed, we become your critical friend on the ground, interpreting our findings to help you achieve your goals.

“It’s been a real pleasure to work with Steve and a great investment that’s enabled us to refocus efforts on what matters most to our customers and colleagues.”
Mark Cox, CEO, The Channel Islands Co-op

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Steve Dresser, CEO

"The man supermarket CEO's turn to" - BBC

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