Valentine's Day Retail Reports

See how retailers traded Valentine’s Day in store

Our Valentine’s Day reports break down over a decade of in-store execution, from chilled meal deals and gifting ranges to floral displays and premium desserts.

We’ve captured how retailers approached this key seasonal trading moment, balancing value for money and premium opportunities.

See how retailers used product adjacencies, signage, and promotional cues to drive sales.

Our reports provide actionable insight for your next Valentine’s Day campaign.

Build and improve your trade plan, today.

Exclusive insights from our store visits
Best practice and market trends
Commentary on the findings
Operational insights
New products and in-store developments
Actionable recommendations

This seasonal best practice report provides photographic insights into Valentine’s Day retail strategies across leading UK retailers in 2025.

  • Photographic insights into Valentine’s Day retail execution covering gifting, food, signage and promotional fixtures.
  • Includes extensive coverage of dine-in meal deals, gifting zones, cards, bakery and seasonal confectionery displays.
  • Features merchandising of plush toys, candles, clothing and beauty ranges designed for Valentine’s Day engagement.
  • High-quality photography by Steve Dresser offering market-leading visual insight into UK supermarket execution.
  • This report highlights how retailers brought Valentine’s Day to life through dedicated displays, signage and curated product ranges.

£3,997.00

Add to basket This product has multiple variants. The options may be chosen on the product page

This seasonal best practice report provides photographic insights into Valentine’s Day retail strategies across leading UK retailers in 2025.

  • Photographic insights into Valentine’s Day retail execution covering gifting, food, signage and promotional fixtures.
  • Includes extensive coverage of dine-in meal deals, gifting zones, cards, bakery and seasonal confectionery displays.
  • Features merchandising of plush toys, candles, clothing and beauty ranges designed for Valentine’s Day engagement.
  • High-quality photography by Steve Dresser offering market-leading visual insight into UK supermarket execution.
  • This report highlights how retailers brought Valentine’s Day to life through dedicated displays, signage and curated product ranges.

£3,997.00

£3,997.00

Add to basket This product has multiple variants. The options may be chosen on the product page

This seasonal best practice report provides photographic insights into Valentine’s Day retail strategies across leading UK retailers in 2024.

  • Photographic insights into Valentine’s Day merchandising covering gifting, signage, floral and food-based displays.
  • Features gifting ranges across homeware, beauty, plush toys and confectionery supported by strong point of sale.
  • Includes dine-in meal deals, bakery, wine and gifting categories across supermarkets and discounters.
  • High-quality imagery captured by Steve Dresser delivering customer-facing visual retail intelligence.
  • This report highlights how UK retailers created seasonal theatre and engagement through dedicated Valentine’s Day displays.

£1,997.00

Add to basket This product has multiple variants. The options may be chosen on the product page

This seasonal best practice report provides photographic insights into Valentine’s Day retail strategies across leading UK retailers in 2024.

  • Photographic insights into Valentine’s Day merchandising covering gifting, signage, floral and food-based displays.
  • Features gifting ranges across homeware, beauty, plush toys and confectionery supported by strong point of sale.
  • Includes dine-in meal deals, bakery, wine and gifting categories across supermarkets and discounters.
  • High-quality imagery captured by Steve Dresser delivering customer-facing visual retail intelligence.
  • This report highlights how UK retailers created seasonal theatre and engagement through dedicated Valentine’s Day displays.

£1,997.00

£1,997.00

Add to basket This product has multiple variants. The options may be chosen on the product page

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Starting with a strategy session and a clear understanding of what’s needed, we become your critical friend on the ground, interpreting our findings to help you achieve your goals.

“It’s been a real pleasure to work with Steve and a great investment that’s enabled us to refocus efforts on what matters most to our customers and colleagues.”
Mark Cox, CEO, The Channel Islands Co-op

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Steve Dresser, CEO

"The man supermarket CEO's turn to" - BBC

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