M&S store closures and sub brands disappearing…

Noteworthy that M&S are row(e)ing back from their international ambitions, closing stores (some of which will be anchors in the towns they occupy) and also pushing more into food.

A fair ambition, given Steve Rowe’s success in food; he built the chain into a real powerhouse in food. Albeit with a tiny market share but at least they stood for something in food. Non Food and clothing continue to really struggle and Food is always held up as the bastion for what M&S could be like.

Halloween was great; but this display is a food based one.

Personally I’d settle for it being more like Next, even closer on price perhaps.  As ever, the headlines are food great, clothing woeful and a rehash of several strategies ago in terms of shedding sub brands and closing some stores, alongside some international operations.

Poor GM merchandising though; no way to treat the product.

The subscribers got a note about 3 weeks back on M&S – here it is! Free to read – just click the link: Subscriber Email – M&S

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